Harnessing the Power of Generative AI for Exceptional Customer Service & Support

Gartner® Report on how Generative AI can be used to improve customer service and support

The emergence of Generative AI has represented a significant advancement in the field of automation, compelling enterprises that prioritize outstanding customer experiences to rapidly embrace and harness this technology, with a strong focus on securely delivering optimal value.

Dive into this report to learn strategies for leveraging generative AI solutions to revolutionize your customer journey.

Uncover three key approaches that application leaders should consider when integrating Large Language Models (LLMs) to enhance customer interactions.

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Gartner Research Analysis

Gartner provides detailed insights into the following three approaches to interacting with LLMs: 
  • Out-of-the-box model usage
  • Prompt engineering
  • Leveraging custom models
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Gartner, How Can Generative AI Be Used to Improve Customer Service and Support? Pri Rathnayake, 24 May 2023 GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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